Sunday Brunch Reads with Social Media ReInvention: 05/17/15 to 05/23/15

Sunday Brunch Newspaper Large

Photo Credit: Anton Diaz

 

Hi Social Media ReInvention Community! Today’s share-worthy links are packed with David Letterman content. May 20, 2015 marked the King of Late Night’s final show. Mr. Letterman is one of my heroes (shared in my public fan letter to him). Many moons ago, Mr. Letterman inspired me to brave the St. Louis standup comedy open mic night circuit when I was in college. I will miss him.  (more…)

When I Was 22, David Letterman Reigned Supreme Over Late Night Television

A Public Fan Letter to My Generation's King of Comedy

David Letterman Autographed Photo

Photo Credit: Alan Light

Dear Mr. Letterman,

I and Millions of American Viewers Will Miss You. I grew up in a small, Indiana town not far from your hometown of Indianapolis, IN. When I entered college in 1984, I began following your brilliant television career every night at 11:35 AM Central Time. You made me laugh with millions of other students in American college campuses. You reminded me five nights a week why I shouldn’t always take life, myself, or the status quo too seriously. I needed your funny, unique, and irreverent perspective during a difficult time in my life.  (more…)

Sunday Brunch Reads with Social Media ReInvention: 05/10/15 to 05/16/15

Sunday Brunch Newspaper

Photo Credit: Anton Diaz

Hi Social Media ReInvention Community! Here are your share-worthy links for your enjoyment and discussion. Thanks again for your continued support and taking time to read my work. I hope you’ll enjoy these links during your Sunday Brunch!

1. Forbes: How to Succeed Even When You’ve Failed This Year by Dorie Clark. I’m studying Dorie’s remarkable book, Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It, as I build my consulting practice (along with re-reading Michael Hyatt’s Platform: Get Noticed in a Noisy World). Dorie interviewed Jairek Robbins who runs his own performance coaching consulting practice. You may have heard of his dad, Tony Robbins(more…)

Sunday Brunch Reads with Social Media ReInvention: 05/03/15 to 05/09/15

Sunday Brunch Newspaper

Photo Credit: Anton Diaz

 

Hi, Social Media ReInvention Community! Here are your share-worthy links for your enjoyment and discussion. Thanks again for your continued support and taking time to read my work. I hope you’ll enjoy these links during your Sunday Brunch!

Quick Heads Up: I  moved from Social Media ReInvention from TypePad to WordPress. It’s work-in-progress so please be patient as I continue improving this site.

 

1. The Wall Street Journal: There’s an Uber for Everything Now (by Geoffrey Fowler); ‘Unicorn’ Startups Say High Valuations Justified, Citing Big Growth Ahead (by Lizette Chapman); Mashable: In Silicon Valley, ‘unicorn’ is a dirty word (by JP Mangalindan). The Fowler and Chapman articles show important trends signaling the second coming of The Silicon Valley Tech Bubble: (more…)

Love Rockets Professional ReInventions: Three Career Management Lessons from Steve Jobs

Motorcycle Rider Jumping Mid Air2

Photo Credit: Thomas Hawk

 

Becoming Steve Jobs by Brent Schlendler and Rick Tetzeli is an outstanding book (especially if you’re an Apple Geek, Fanboy, and Investor like myself). Their book explains how Steve Jobs chose to adapt and transform his management style and behavior after Apple fired him in 1985. Fast Company’s April 2015 issue summarizes chunks of their book in the following articles:

Believe It or Not, Steve Jobs Reinvented Himself. Jobs learned from his management and behavioral failures. He successfully applied those lessons to reinvent himself in the second half of his career. Along the way, he and a crackerjack executive team transformed Apple into the world’s most valuable company.  (more…)

Sunday Brunch Reads with Social Media ReInvention: Week of 04/27/15 to 05/02/15

Sunday Brunch Menu LARGE

Photo Credit: Anton Diaz

 

Hi Social Media ReInvention Community! Here are your share-worthy links for your enjoyment and discussion. Thanks again for your ongoing support of my work. Enjoy these links and your Sunday Brunch!

 

1. eMarketer: Marketers Struggle to Map Multichannel Customers’ Journeys. This article proves why Facebook Atlas is primed to become the advertising platform of choice. Few marketers and brands understand how consumers conduct their pre-sale research, convert to qualified leads, purchase goods and services, and become repeat customers (i.e., post-sale / loyalty behavior). Winning brands of the future will: (more…)

#Irony: Selerity’s Four Tweets Cost Twitter $4 Billion in Market Cap

Dick Costolo Hands in Air

Photo Credit: iabuk


April 28th was not Dick Costolo’s (Twitter CEO) and Twitter’s Investor Relations Team best day.

The Wall Street Journal’s Yoree Koh published this article, Twitter Shares Tumble After Nasdaq Leaks Results Early, after Twitter’s 2015 Q1 Earnings Conference Call. Her story describes important challenges Twitter is confronting the company:

  • Missed revenue targets
  • Investor skepticism about the company’s value as an advertising platform (relative to Facebook and Google).


Real-Time Havoc Breaks Loose on April 28th Around 3:07 PM Eastern Time. 
Addressing these difficult issues was the least of Twitter’s problems. Selerity, a self-described real-time analytics and media company, stole the show by live tweeting Twitter’s 2015 Q1 unreleased financials BEFORE the Twitter’s earnings call
(more…)

Sunday Brunch Reads with Social Media ReInvention: 04/19/15 to 04/25/15

Sunday Brunch Newspaper

Photo Credit: Anton Diaz

 

Hi Social Media ReInvention Community. Sorry for not publishing and keeping in touch over the last few months. Some personal hiccups derailed and distracted me. Writing about these share-worthy links and sharing my take on why you’ll find them valuable is part of the process to get myself on track.  (more…)

When Did Larry Page Become Steve Ballmer?

Photo Credit: clydeorama

Farhad Manjoo of The New York Times published this thought-provoking article: Google’s Time At The Top May Be Nearing Its End. Manjoo discusses how Google’s current and past domination in desktop search advertising is leading to the source of its undoing as a technology leader.  (more…)