Photo Credit: Tony Faustino
IMPORTANT UPDATE (01/08/16): LinkedIn’s mobile app made personalized invitations available in mid-December 2016.
LinkedIn’s mobile app is much improved. But, we can’t personalize LinkedIn Invitations in the latest release. Yet.
Those instructions are no longer valid. Here’s what I learned from a failed experiment.
Confirm With LinkedIn First If Personalized Invitations Are Available In LinkedIn’s Mobile App
Next time, I’ll read the directions first. Here’s what I would have learned from LinkedIn’s website:
When I Started Playing With LinkedIn’s Mobile App, I Saw Major Improvements!
The LinkedIn Mobile App Is Cleaner, Simpler, and Familiar. It’s feels like the desktop app. LinkedIn is smart to improve its mobile experience. It acknowledged earlier this year how mobile engagement and mobile app usage are crucial to future growth.
LinkedIn mobile app use was 4.5 times less than a mobile gold standard like Facebook. The new mobile app design takes cues from Facebook’s simple mobile design.
Don’t Try This On Your LinkedIn Mobile App. Yet.
Here’s What Happened When I Pulled Up Reid Hoffman’s Profile On My iPhone. But, we’ll have to use Jeff Weiner’s LinkedIn Profile for this demonstration. I’ll explain why later:
Desktop App Familiarity — Nice. This look great! The five tappable sections at the bottom of Jeff’s profile bring the desktop experience to our phones. Perfect.
What Happens When You Tap “The More” Button In LinkedIn’s Mobile App
My Excitement Got The Best Of Me. When I saw the “More Button,” I’m thinking “Awesome Baby!” Everything mirrors the play-by-play I described in my previous post for customizing LinkedIn Invitations with LinkedIn’s Mobile App.
Tapping The More Button Pulls Up The “Connect” Command. It looks like this on an iPhone:
When I Used Reid Hoffman’s Profile, That Screen Is Where I Should Have Stopped My LinkedIn Mobile App Experiment
Tapping “Connect” From The Current Version of LinkedIn’s Mobile App Sends Out The LinkedIn Boilerplate / Generic Invitation. My unintended and non-personalized, LinkedIn Invitation to Reid Hoffman zoomed away. When I pull up Reid’s LinkedIn Profile on my LinkedIn Mobile App, it now shows my connection request as “Pending.”
Mea Culpa. Unless you know Reid Hoffman personally, he prefers LinkedIn contact through a second degree connection (stated in his LinkedIn Summary):
Getting a reference through someone I know is the best way to get attention from me as an investor.
I Sent Reid Hoffman An InMail Apologizing For My Mistake. Here’s what my LinkedIn InMail looked like before I sent it off. With the flood of requests he receives, he probably didn’t see it. But, apologizing still seemed like the right thing to do.
Let’s Wait Till The Next Version Of LinkedIn’s Mobile App To Personalize Our LinkedIn Invitations.
Be Patient. That’s what I’ll do better next time. For now, LinkedIn’s desktop app is the best way to personalize our Connection Requests.
As soon as I confirm through LinkedIn how we can personalize our LinkedIn Invitations with LinkedIn’s Mobile App, I’ll publish a new post detailing the required steps.
Please let me know if you agree or disagree with my thoughts in the comments. I would love to hear from you. I’m here to read, listen, and learn from YOUR PERSPECTIVE. Comments are open. So let’er rip!
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